Clicktale is an interesting start up that provides insights into your website traffic, using what they call "In-Page Web Analytics". Some of what they claim to provide:
Watch Movies of your visitors' browsing sessions to analyze their behavior
Scrolling Heatmaps show where visitors look and how far down they scroll
Link Analytics shows every interaction, hover, hesitation time, and much more
Form Analytics reveals problem fields in online forms that cause visitors to leave
Has anyone tried this technology out? Would be interesting to hear from some real users -
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